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Privacy and cookies

What this website collects, why, how long it is kept, and how to tell us to stop. Written to be read rather than to be complied with.

Last updated: 11 September 2026

Who is responsible for your data

StellaIQ is a trading name of RKITE Limited, a company registered in England and Wales, company number 16109259, based in Norwich, Norfolk. RKITE Limited is the data controller for this website.

Questions, requests or objections: contact@stellaiq.co.uk. A person reads that address; you will not be routed through a ticketing system.

What this site collects

If you do nothing but read

The site is hosted by Netlify, which records standard server information for every request — IP address, approximate location, browser and device type, the page requested and the time. This is ordinary web-server logging and is used to keep the site running and secure.

Analytics and advertising

With your consent, the site uses Google Analytics 4 and Google Ads to understand how people find and use it, and to measure whether advertising works. If you arrive from a Google ad, the site stores the click identifier Google supplies (gclid) for up to 90 days so that a booking can be matched back to the ad that produced it.

These do not run until you accept them. If you decline, or ignore the banner, no analytics or advertising cookies are set and no data goes to Google.

If you book a call or email

Bookings are handled by Cal.com. You give them your name, email address and whatever you write in the booking form, and they tell us. If you email directly, we hold your message and address for as long as it takes to deal with it and to keep a record of the conversation.

Cookies

CookieSet byPurposeLasts
Consent preferenceStellaIQRemembers whether you accepted or declined, so you are not asked on every page6 months
_ga, _ga_*Google AnalyticsTells repeat visits apart from new onesUp to 2 years
_gcl_*Google AdsAttributes a booking to an advertUp to 90 days
gclidStellaIQCarries the ad click reference into the booking form90 days

Only the consent cookie is set without asking, because it exists to record your answer. Everything else waits.

Why we are allowed to hold it

Who else sees it

Netlify (hosting), Google (analytics and advertising, only with consent), Cal.com (bookings), and our email provider. Each holds it as a processor for us. Google and Cal.com are based in the United States and transfers rely on the UK International Data Transfer Addendum and the EU-US Data Privacy Framework.

Nothing on this site is sold, and nothing is used to train an AI model.

How long it is kept

WhatKept for
Server logsAbout 30 days
Analytics14 months
Ad click references90 days
Enquiries that go nowhere12 months
Client correspondence and records6 years after the engagement ends, for tax and limitation purposes

What you can ask for

Under UK GDPR you may ask for a copy of what we hold, ask for it to be corrected or deleted, object to it being used, ask for it to be restricted, ask for it in a portable form, and withdraw consent at any time. Email contact@stellaiq.co.uk. There is no charge and we will reply within one month.

If you are not satisfied, you can complain to the Information Commissioner's Office at ico.org.uk/make-a-complaint, by phone on 0303 123 1113. We would rather you raised it with us first, but you are not obliged to.

Changes

If this page changes materially, the date at the top changes with it. There is no version history worth keeping for a site this size; if you want to know what changed, ask.